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Devaluation softened: Stays at top Preferred Hotels & Resorts once again cost 87,000 Choice Privileges points per night

Oct. 06, 2024
4 min read
lagoon-paddleboards_0 (credit Hawks Cay Resort)
Devaluation softened: Stays at top Preferred Hotels & Resorts once again cost 87,000 Choice Privileges points per night
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Choice Privileges has a partnership with Preferred Hotels & Resorts that allows travelers to book 314 Preferred Hotels & Resorts properties online with Choice points.

In May 2024, you could redeem 25,000 to 55,000 Choice points per night for participating Preferred Hotels & Resorts stays. In June, award rates at some properties increased to as high as 87,000 Choice points per night. And then in September, award rates at some Preferred Hotels & Resorts jumped to 118,000 Choice points per night.

But after these award increases, there's good news: Award rates at Preferred Hotels & Resorts have returned to topping out at 87,000 Choice points.

PREFERREDHOTELS.COM

Based on TPG's October 2024 valuations, 87,000 points are worth about $522 — which is a lot, but also seems reasonable given the properties. Here are the properties that currently require 87,000 Choice points per night through the Preferred Hotels & Resorts partnership:

Related: How to earn Choice Privileges points — from hotel stays to credit card rewards

THOMAS HART SHELBY/EAU PALM BEACH RESORT & SPA/FACEBOOK

Award rates for booking Preferred Hotels & Resorts with Choice Privileges points go down from here, with only five other properties pricing at 80,000 points per night or higher. Best of all, award rates for Preferred Hotels & Resorts you can book through this partnership start at 20,000 points per night for The Thief in Oslo, Norway.

PREFERREDHOTELS.COM

Choice Privileges rates listed on the Preferred Hotels & Resorts are starting rates. But for each Preferred Hotels & Resorts property I've clicked through to see nightly rates, every night bookable with points has cost the starting rate.

PREFERREDHOTELS.COM

So, although we may eventually see seasonal or dynamic award pricing for Preferred Hotels & Resorts bookable with Choice points — and perhaps testing of this is what caused rates to increase to 118,000 points per night for a while — for now, award nights top out at 87,000 points per night.

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Related: How and why to register for Choice Hotels Personalized Weeknight Benefits

Bottom line

We rarely see loyalty programs walk back a devaluation, so I have to assume either a mistake or testing led to this temporary increase in award rates for booking Preferred Hotels & Resorts with Choice points. Regardless, it's great to see the second pricing increase in just a few months for this partnership didn't stick.

I tend to redeem Choice points for nights in Japan, often costing 8,000 to 12,000 points per night. As such, I can't imagine redeeming 87,000 Choice points (much less 118,000 points) per night for a hotel. But, if you're looking to redeem Choice points for a special stay or when visiting a destination that doesn't have any Choice Hotels properties, the Preferred Hotels & Resorts partnership could be useful.

Additional reading:

Featured image by HAWKS CAY RESORT
Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.